We have conducted two weeks promotion programs in well known Super Markets in French, concerning a campaign for the FETA Cheese PDO in collaboration with European Union. The results and the feed back from the super market’s clients were excellent. This activity had a direct impact on people. They became aware of the characteristics and the usage of cheese FETA PDO, which led to an increase in the sales of cheese FETA in the Super Markets. MONOPRIX SUPERMARKETS member of Group Casino in 2019, participated in FETA PDO campaign.